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<rss version="2.0"><channel><title>The Growth Engine News</title><link>https://growthenginenews.com/</link><description>What's new in AI and marketing, and how to use it this week. For owners who sell.</description>
<item><title>86,000 Jobs Added in October — and the Bigger Raises Went to Job-Changers</title><link>https://growthenginenews.com/business/86000-jobs-added-in-october-job-changers-got-bigger-raises/</link><guid>https://growthenginenews.com/business/86000-jobs-added-in-october-job-changers-got-bigger-raises/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>Hiring held steady and quits hit their highest level since March 2025, which changes who walks onto your lot.</description></item>
<item><title>93 Pages, Over 70,000 Words: Anthropic's IPO Filing Warns of AI Blackmail</title><link>https://growthenginenews.com/ai/93-pages-70-000-words-anthropics-ipo-filing-warns-of-ai-blackmail/</link><guid>https://growthenginenews.com/ai/93-pages-70-000-words-anthropics-ipo-filing-warns-of-ai-blackmail/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>The filing also covers AI agents that hurt people — and who gets sued when they do.</description></item>
<item><title>Alphabet Lost $500 Billion — Its Own AI Search Hit Ad Revenue</title><link>https://growthenginenews.com/business/alphabet-lost-500-billion-its-own-ai-search-cut-ad-revenue/</link><guid>https://growthenginenews.com/business/alphabet-lost-500-billion-its-own-ai-search-cut-ad-revenue/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>Alphabet's own AI search hit its ad money. Here is what I would watch if your leads come from search.</description></item>
<item><title>ChatGPT's Search Volume Is Now a Fifth of Google's — and It Carries Ads</title><link>https://growthenginenews.com/marketing/chatgpt-search-volume-is-now-a-fifth-of-googles-and-it-carries-ads/</link><guid>https://growthenginenews.com/marketing/chatgpt-search-volume-is-now-a-fifth-of-googles-and-it-carries-ads/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>ChatGPT's query volume is now a fifth of Google's, it carries ads, and open-web ad companies are already reporting the bill.</description></item>
<item><title>Criteo's Profit Fell 85% — While Advertisers Spent 9% More</title><link>https://growthenginenews.com/marketing/criteos-profit-fell-85-while-advertisers-spent-9-more/</link><guid>https://growthenginenews.com/marketing/criteos-profit-fell-85-while-advertisers-spent-9-more/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>Ad money is still flowing, but the companies in the middle are getting squeezed — and the numbers they hand you are changing.</description></item>
<item><title>Disney Told Some Managers to Cut Up to 20%. Netflix Is Planning Cuts Too.</title><link>https://growthenginenews.com/business/disney-and-netflix-layoffs-signal-massive-corporate-cost-cuts/</link><guid>https://growthenginenews.com/business/disney-and-netflix-layoffs-signal-massive-corporate-cost-cuts/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>Disney plans to cut several thousand jobs and has asked some managers to cut costs by up to 20%, while Netflix plans to cut about 6% of its staff and Skydance is also expected to cut staff.</description></item>
<item><title>Fresh Step Made 3 TV Ads in 30 Days at One-Tenth the Cost</title><link>https://growthenginenews.com/marketing/fresh-step-made-3-tv-ads-in-30-days-at-one-tenth-the-cost/</link><guid>https://growthenginenews.com/marketing/fresh-step-made-3-tv-ads-in-30-days-at-one-tenth-the-cost/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>A cat litter brand went from a brief to three finished spots in 30 days for a tenth of the price. Your dealership can copy the playbook.</description></item>
<item><title>Google Now Books Home Services Inside AI Mode — And Compares Local Pricing</title><link>https://growthenginenews.com/marketing/google-now-books-home-services-inside-ai-mode-and-compares-local-pricing/</link><guid>https://growthenginenews.com/marketing/google-now-books-home-services-inside-ai-mode-and-compares-local-pricing/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>A buyer with a problem can now compare pricing and book inside the search box itself.</description></item>
<item><title>Google Added a Car Inventory Pilot to Business Profiles</title><link>https://growthenginenews.com/marketing/google-quietly-added-a-car-inventory-pilot-to-business-profiles/</link><guid>https://growthenginenews.com/marketing/google-quietly-added-a-car-inventory-pilot-to-business-profiles/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>Google is testing browsable inventory on Business Profiles for car dealers. Here is what it signals for your shop.</description></item>
<item><title>Nintendo Raised Prices and Sold 41% Fewer Switch 2s</title><link>https://growthenginenews.com/business/nintendo-raised-prices-and-sold-41-fewer-switch-2s/</link><guid>https://growthenginenews.com/business/nintendo-raised-prices-and-sold-41-fewer-switch-2s/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>A price increase with no new reason to buy is how a good business goes quiet.</description></item>
<item><title>Uber Handled About 320 Million Trips and Orders in a Week. AI Agents Booked Four Rides.</title><link>https://growthenginenews.com/ai/uber-320-million-trips-and-orders-ai-agents-booked-four-rides/</link><guid>https://growthenginenews.com/ai/uber-320-million-trips-and-orders-ai-agents-booked-four-rides/</guid><pubDate>Thu, 05 Nov 2026 12:00:00 GMT</pubDate><description>AI agents booked four rides in Uber's busiest week of October. Across Uber and Uber Eats, the company handled roughly 320 million trips and orders.</description></item>
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